A 2025 Guide to Speeding Up Your Squarespace Site

Let’s be honest: if your Squarespace site loads slower than a snail binge-watching Netflix, your potential customers aren’t sticking around. Nobody’s got time for that. The good news is, speeding up your site doesn’t require some coding wizard who lives on Mountain Dew and code snippets. Let’s dig into some practical steps that’ll make your pages load like lightning—and keep people from ditching you for a faster competitor.

1. Ditch Those Oversized Images

Yeah, we all love stunning visuals. But if you’re uploading billboard-sized images, you’re basically slapping your visitors with a digital anvil. Before uploading, compress and resize. Your site—and your bandwidth—will thank you.

2. Don’t Hoard Useless Plugins

A million fancy features are great until they turn your site into a digital Frankenstein’s monster. Not all third-party code plays nice with Squarespace. Keep only what you need. If it’s not adding genuine value, chuck it.

3. Cut Down on Redirects

Every redirect is like asking your visitors to take a quick detour down a dark alley. They might bail. Keep your site structured cleanly from day one. If you need to reorganize pages, do it carefully and sparingly.

4. Choose a Lean Template and Keep It Updated

Squarespace’s templates are mostly optimized, but not all are created equal. Pick one that loads fast and keep your platform updated. These updates aren’t just cosmetic—they often include performance tweaks under the hood.

5. Test, Tweak, Repeat

Run your site through a speed test tool and see what’s slowing you down. Tweak accordingly. Rinse and repeat until your load times are something to brag about.

Need a Hand?

All this technical stuff not your jam? No worries. Our WebPlan+ package can handle site maintenance, optimization, and all the heavy lifting behind the scenes. You can get back to what you do best—running your business—while we work on making your Squarespace site speedy. Check it out: WebPlan+.