Over the Top Media Buying
Strategically placing your businesses on the platforms that matter most.
What is “Over the Top?”
People aren’t watching cable. They’re streaming. And if your ads aren’t where the attention is, you’re wasting money.
This service is built for companies that want to pair high-quality video with real-time data and audience targeting. You get the full package: production, placement, monitoring, and conversion strategy, all under one roof.
Our Process
We don’t push “place an ad”, we deliver strategy based on your company’s target. This is a detailed process that involves creative, media, ad targeting, and monitoring results as well as calculating ROI. If you don’t have those elements, you’re wasting money.
Define Success
If an ad goes “gangbusters”, what would the results be?
Build Creative
Our team defines the correct ad to be placed.
Place Ads
We target the ad based on the expected outcomes.
Monitor Results
We optimize and calculate the ROI for the ads.
Custom Commercials
As a separate service, we create streaming-ready video ads designed to grab attention in the first few seconds and convert interest into action. Every spot is tailored to your brand and audience.
Real Time Monitoring
We track campaign performance daily and adjust as needed. No guesswork. Just clear reporting, fast pivots, and measurable ROI.
Smarter Placements
Ads are placed across Roku, Hulu, Sling, and more using behavioral, geographic, and demographic targeting to reach the people who are most likely to act.
Audience Segmentation
We divide your viewers into targeted groups based on real data so each ad hits the right tone, at the right time, for the right person.
Conversion Focused Pages
We build or optimize landing pages to match the ad creative, streamline the user journey, and turn clicks into leads or sales.
Creative Rotation
Campaigns include multiple ad variations to avoid fatigue and improve performance. We test, rotate, and refine to keep results strong over time.
Clear Pricing
This service runs on a monthly retainer. You get full campaign management, audience targeting, media buying, reporting, and strategic oversight—built to perform without wasting budget or time.
Starting OTT Media Retainer
Starts at $2,000 per month
Includes 2 campaigns
Live dashboard + reporting
Monthly scorecard and strategy
Ad spend not included
Minimum ad spend recommended is $1,500/mo